Creating wealth on Google Play

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Creating wealth on Google Play

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Tamzin Taylor introduces how to make money on Google Play and offers insights into best practices. In this talk, Tamzin uncovers how Google is helping developers make money on Google Play, and building huge market potential for global growth. She touches on the best practices for pricing and maximising monetisation, how you can use ads & in app items to make money, and how the growing area of subscriptions can help drive revenue annuity.

Google Play Billing is a Google Play service that lets you sell digital content from inside your applications. You can use the service to sell a wide range of content, including downloadable content such as media files or photos, virtual content such as game levels or potions, premium services and features, and more. You can use In-app Billing to sell products as in app items and subscriptions.

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