SEOClerks

The way to use Technical web optimization to Improve Visitors to Your Web site (Half 7)

by    SEO   Wednesday, January 13th, 2021
SEOClerks



Technical SEO can help your websites to be easily discovered, crawled, and indexed by search engine bots 🤖 allowing it to show up in the search results. This video will walk you through the most important areas to focus on. 👉Subscribe: https://www.youtube.com/c/Kinsta?sub_confirmation=1

Having a technically healthy website enables search engine bots to find, crawl, and index your site. Technical SEO is the process optimizing your website to make them easily accessible, without confusing or blocking bots. This helps search engines to crawl your pages efficiently, allowing them to rank in the search results, which will bring traffic to your website. Without ranking, there is no organic traffic, so Technical SEO is one of the most important factors when it comes to driving traffic from search engines.

Technical SEO is less about the content of your site and more about its infrastructure. When it comes to your website’s technical improvements, there are several best practices you can follow. This tutorial will walk you through the most important ones.

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🕘Timestamps

0:00 Technical Improvements
1:06 Follow Technical SEO Best Practices
2:27 Submit Your Site to Search Engines
3:08 Improve SERP Click-Through Rates (with GSC Data)
3:56 Fix Lost ‘Link Juice’ on 404 Pages
4:46 Boost Authority with Internal Links
5:16 Make Sure Your Site is Responsive
5:50 Enhance SERP Appearance with Schema
6:22 Make Sure Your Site is Fast

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📚Other useful guides on WordPress Technical Improvements

For more information on technical improvements in your site’s SEO, check out our blog post:
► https://kinsta.com/blog/how-to-drive-traffic-to-your-website/#technical-improvements

🤖Optimize your Robots.txt file:
► https://kinsta.com/blog/wordpress-robots-txt/

🕸️Logical site structure and website navigation:
► https://kinsta.com/blog/website-navigation/

🍞Use breadcrumbs to improve UX:
► https://kinsta.com/blog/wordpress-breadcrumbs/

🔣Add structured data markup:
► https://kinsta.com/blog/schema-markup-wordpress/

⛔Set up and optimize your 404 pages:
► https://kinsta.com/blog/error-404-not-found/

↪️Use 301 redirects:
► https://kinsta.com/knowledgebase/redirect-rules/

🗂Have an XML sitemap:
► https://kinsta.com/blog/wordpress-sitemap/

🔓Install an SSL certificate:
► https://kinsta.com/knowledgebase/how-to-install-ssl-certificate/

⚡Make sure your website loads fast:
► https://kinsta.com/learn/speed-up-wordpress/

🎛 Set up Google Search Console:
► https://kinsta.com/blog/google-search-console/#getting-started

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🚀Interested in page speed?

A Beginner’s Guide to Website Speed Optimization:
► https://kinsta.com/learn/page-speed/

How to Properly Run a Website Speed Test:
► https://kinsta.com/blog/website-speed-test/

How to Speed up Your WordPress Site:
► https://kinsta.com/learn/speed-up-wordpress/

A Deep Dive Into the GTmetrix Speed Test Tool:
► https://kinsta.com/blog/gtmetrix-speed-test/

Pingdom Speed Test Tool: Ultimate Guide:
► https://kinsta.com/blog/pingdom-speed-test/

Google PageSpeed Insights: Scoring 100/100 with WordPress:
► https://kinsta.com/blog/google-pagespeed-insights/

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ℹ️ About Kinsta

Kinsta is a premium managed WordPress hosting company powered by Google Cloud Platform, with top security engineering, and 24/7/365 support.

Learn more about what makes us different at https://kinsta.com/why-us/ and get a demo at ►https://demo.kinsta.com.

🔔SUBSCRIBE to our Channel 👉https://www.youtube.com/c/Kinsta?sub_confirmation=1

👤Follow us:
► https://twitter.com/kinsta
► https://facebook.com/kinstahosting
► https://instagram.com/kinstahosting

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🔇This video has captions (translated by real humans!) in English, Spanish, Italian, French, Portuguese, German, Dutch, Japanese, Danish and Swedish. Click on the CC to set your preferred language.

#TechnicalSEO #SEO

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